Overtime: NBA CIO Gives E2 More Answers

Sara Peters, Editor in Chief | 5/1/2013 | 7 comments

Sara Peters
Two weeks ago, Michael Gliedman, CIO of the National Basketball Association (NBA), joined us for a live video discussion about the NBA's new big-data project. Gliedman explained why and how the NBA teamed up with SAP to create NBA Stats -- a website that enables basketball fans to revel in statistics with easy customization and beautiful visualization tools.

He took us on a fascinating trip through the challenges (an insanely aggressive time line), the successes (happy fans), and all the decisions made along the way (choosing the SAP HANA platform).

However, we didn't have time to get answers to all of the excellent questions the E2 community asked in the message boards. Fortunately, Gliedman was kind enough to follow up with some answers.

Some of you asked what the NBA Stats project entailed from a hardware perspective. Gliedman answered:

    Our infrastructure is a hybrid of traditional datacenter iron, virtualized environment and cloud services. The heavy use of virtualization and cloud services allowed us to have a smaller infrastructure footprint. The only new hardware that needed to be purchased were VPN firewalls and the SAP HANA machines. The rest of the infrastructure is virtual.

Several of you asked how multimedia might be integrated into the statistical information available on NBA Stats. From what Gliedman says, the site may become the world's greatest resource for highlight reels:

We are planning on integrating video into NBA.com/Stats over the summer. We have an extensive digital media management system that we use to house hundreds of thousands of hours of NBA video and is used by internal staff and close partners. We are going to use the power of SAP HANA to link this video to stats on the website.

Fans will be able to click on links within our box-scores to see all of the video clips that made up the stat. So if Carmelo [Anthony] has 30 points... you’ll be able to click on the 30 and watch all of the video events leading up to that statistic. We won’t need additional storage because we’re already storing that video for our archive.

Some of you wondered about the business case for NBA Stats. SAP HANA solutions are not cheap, after all, and considering that the site is free to use and contains no ads, you quite plainly asked whether or not the NBA planned to make any money off of the investment.

    Fan experience and engagement were the two main drivers of the project. For us, it is all about enhancing the fan experience of our game.

I can't speak for the NBA's CFO, but speaking as a fan, I say it's worth the investment.

Related posts:

View Comments: Newest First | Oldest First | Threaded View
Sara Peters   Overtime: NBA CIO Gives E2 More Answers   5/30/2013 1:00:11 PM
Re: the world's greatest resource for highlight reels
@Kerstin Carson  "Is it that NBAStats is free or that NBAStats is free for now? Sorry, but this website is too cool to be free indefinitely...Coming from someone who will never be a b-ball fan, I would pay for access to info like this.."  I'm sure that the guys at the NBA would be very happy to hear you say that! I suppose it's possible that the business model will change in the future, but I actually think that they'll keep this service free.


If anything I think they'd start showing ads. I don't think they'd make it subscription-based.


 
Kerstin Carson   Overtime: NBA CIO Gives E2 More Answers   5/15/2013 4:08:11 AM
Re: the world's greatest resource for highlight reels
Is it that NBAStats is free or that NBAStats is free for now? Sorry, but this website is too cool to be free indefinitely.

Maybe they've got intellectual property rights on certain aspects of this site's development, and that's how they're going to make a profit: by selling information to other sports organizations so they can build similar sites like NBAStats.

Coming from someone who will never be a b-ball fan, I would pay for access to info like this.
Susan Nunziata   Overtime: NBA CIO Gives E2 More Answers   5/6/2013 5:56:15 PM
Re: the world's greatest resource for highlight reels
@Sara: Thanks, that's all the more impressive then. I'm not a sports fan but I will be checking this out too, and looking forward to watcching the videos.
Sara Peters   Overtime: NBA CIO Gives E2 More Answers   5/6/2013 11:04:30 AM
Re: the world's greatest resource for highlight reels
@Susan  Yes, it's the only one that provides this kind of functionality and I cannot wait to see how the video thing works. (I just hope that the Knicks beat the Pacers in the playoffs so I have some more Knicks highlights to watch on video when summer comes.)
Sara Peters   Overtime: NBA CIO Gives E2 More Answers   5/6/2013 11:02:37 AM
Re: NBA on the right path
@Pedro  I'd love to see other sports do this too, but I'd be surprised if the NBA worked closely with other sports leagues -- after all, they're all business competitors.
Pedro Gonzales   Overtime: NBA CIO Gives E2 More Answers   5/3/2013 12:16:59 PM
NBA on the right path
The website is amazing.  I specially enjoy how they were able to visual present player statistics in a way that is easy to understand.  I would really like to see this approach use in all games, NHL, MLS, MLB.  The NBA can even license the software to other sport leagues around the world if they want to make money on it. I think for coaches this tool is really helpful, by using statistics a coach can change his or her game plan for future games and understand player's performance.
Susan Nunziata   Overtime: NBA CIO Gives E2 More Answers   5/1/2013 5:56:49 PM
the world's greatest resource for highlight reels
Thanks for the additional information, Sara. The whole project is fascinating. I'm particularly intrigued by this summer's plans for video content. Is the NBA the only major sports league in the US to implement this level of functionality for its fans?


The blogs and comments posted on EnterpriseEfficiency.com do not reflect the views of TechWeb, EnterpriseEfficiency.com, or its sponsors. EnterpriseEfficiency.com, TechWeb, and its sponsors do not assume responsibility for any comments, claims, or opinions made by authors and bloggers. They are no substitute for your own research and should not be relied upon for trading or any other purpose.

More Blogs from Sara Peters
Sara Peters   4/10/2014   18 comments
The race is on to restore trust in the very security tools that are used to ensure online trust. Websites, applications, and services are hastening to patch Heartbleed, a flaw in the ...
Sara Peters   4/4/2014   13 comments
Tablets are becoming more affordable all the time, but they're not so inexpensive that you wouldn't worry if kindergartners treated them with the same care they treat construction paper ...
Sara Peters   4/3/2014   11 comments
As entertainment technology continues to make the game-time experience for couch-riding sports fans better and better, all sports teams are looking for new ways to encourage fans to buy ...
Sara Peters   3/27/2014   18 comments
Today at E2 sister site Information Week, Robert Atkinson wrote an excellent column titled "Tech Fear-Mongering Must Stop."
Sara Peters   3/26/2014   40 comments
It's official: The music industry -- the hapless, hopeless, wretched thing that it is -- has allowed digital media to ruin music.
Latest Archived Broadcast
We talk with Bernard Golden about accelerating application delivery in the cloud.
On-demand Video with Chat
Register for this video discussion to learn how tablets can provide true business usability and productivity.
4/23/2014 - Dell Compellent performance and features make it an outstanding storage platform for SQL Server. Register for this webinar now.
E2 IT Migration Zones
IT Migration Zone - UK
Why PowerShell Is Important
Reduce the Windows 8 Footprint for VDI
Rethinking Storage Management
IT Migration Zone - FR
SQL Server : 240 To de mémoire flash pour votre data warehouse
Quand Office vient booster les revenus Cloud et Android de Microsoft
Windows Phone : Nokia veut davantage d'applications (et les utilisateurs aussi)
IT Migration Zone - DE
Cloud Computing: Warum Unternehmen trotz NSA auf die „private“ Wolke setzen sollten
Cloud Computing bleibt Wachstumsmarkt – Windows Azure ist Vorreiter
Like Us on Facebook
Twitter Feed
Enterprise Efficiency Twitter Feed
Site Moderators Wanted
Enterprise Efficiency is looking for engaged readers to moderate the message boards on this site. Engage in high-IQ conversations with IT industry leaders; earn kudos and perks. Interested? E-mail:
moderators@enterpriseefficiency.com
Dell's Efficiency Modeling Tool
The major problem facing the CIO is how to measure the effectiveness of the IT department. Learn how Dell’s Efficiency Modeling Tool gives the CIO two clear, powerful numbers: Efficiency Quotient and Impact Quotient. These numbers can be transforma¬tive not only to the department, but to the entire enterprise.

Read the full report
The State of Enterprise Efficiency in the Virtual Era: Virtualization – Smart Approaches to Maximize Gains
Virtualization is a presence in nearly all enterprise data centers. But not all companies are using it to its best effect. Learn the common characteristics of success, what barriers companies face, and how to get the most from your efforts.

Read the full report
Informed CIO: Dollars & Sense: Virtual Desktop Infrastructure
Cut through the VDI hype and get the full picture -- including ROI and the impact on your Data Center -- to make an informed decision about your virtual desktop infrastructure deployments.

Read the full report
SPONSORED BY DELL
CASE STUDIES
EBOOKS
PUBLIC SECTOR RESOURCES
VIDEOS
WHITE PAPERS
WINDOWS SERVER 2012 RESOURCES
A Video Case Study – Translational Genomics Research Institute
e2 Video


On the Case
TGen IT: Where We're Going Next

7|11|12   |   08:12   |   10 comments


Now that TGen has broken new ground in genomic research by using Dell's storage, cloud, and high-performance computing solutions, the company discusses what will come next for it and for personalized medicine.
On the Case
Better Care Through Better Communications

6|6|12   |   02:24   |   12 comments


The achievements of the TGen/Dell project could improve how all people receive healthcare, because they are creating ways to improve end-to-end communication of medical data.
On the Case
TGen IT: Where We Are Now

5|15|12   |   06:58   |   5 comments


TGen is breaking new ground in genomic research by using Dell's storage, cloud, and high-performance computing solutions.
On the Case
TGen IT: Where We Were

4|27|12   |   06:45   |   10 comments


The Translational Genomics Research Institute wanted to save lives, but its efforts were hobbled by immense computing challenges related to collecting, processing, sharing, and storing enormous amounts of data.
On the Case
1,200% Faster

4|18|12   |   02:27   |   12 comments


Through their partnership, Dell and TGen have increased the speed of TGen’s medical research by 1,200 percent.
On the Case
IT May Improve Children's Chances of Survival

4|17|12   |   02:12   |   8 comments


IT is helping medical researchers reach breakthroughs in a way and pace never seen before.
On the Case
Medical Advances in the Cloud

4|10|12   |   1:25   |   5 comments


TGen and Dell are pushing the boundaries of computing, and harnessing the power of the cloud to improve healthcare.
On the Case
TGen: Living the Mission

4|9|12   |   2:25   |   3 comments


TGen's CIO puts the organizational mission at the heart of everything the IT staff does.
On the Case
TGen Speeding Up Biomedical Research to Save More Lives

4|5|12   |   1:59   |   8 comments


The Translational Genomics Research Institute is revamping its computing to improve speed, storage, and collaboration – and, most importantly, to save lives.
On the Case
Computing Power Helping to Save Children's Lives

3|28|12   |   2:13   |   3 comments


The Translational Genomics Institute’s partnership with Dell is enabling them to treat kids with neuroblastoma more quickly and save more lives.
Tom Nolle
The Big Reason to Use Office

3|18|14   |   02:24   |   17 comments


Office and personal productivity tools come in a first-class and coach flavor set, but what makes the difference is primarily little things that most users won't encounter. What's the big issue in using something other than Office, and can you get around it?
E2 Editors
SPONSORED: Mobile Security — A Use Case

3|4|14   |   04:27   |   6 comments


New mobile security solutions can accommodate a wide array of needs, including those of a complex university environment.
Tom Nolle
Killing Net Neutrality Might Save You Money

1|16|14   |   2:13   |   11 comments


The DC Court of Appeals voided most of the Neutrality Order, and whatever it might mean for the Internet overall, it might mean better and cheaper Internet VPNs for businesses.
Tom Nolle
The Internet of Everythinguseful

1|10|14   |   2:18   |   19 comments


We really don't want an "Internet of Everything" but even building an Internet of Everythinguseful means setting some ground rules to insure there's value in the process and that costs and risks are minimized.
Tom Nolle
Maturing Google Chrome

12|30|13   |   2.18   |   25 comments


Google's Chrome OS has a lot of potential value and a lot of recent press, but it still needs something to make it more than a thin client. It needs cloud integration, it needs extended APIs via web services, and it needs to suck it up and support a hard drive.
Sara Peters
No More Cookie-Cutter IT

12|23|13   |   03.58   |   21 comments


Creating the right combination of technology, people, and processes for your IT organization is a lot like baking Christmas cookies.
Sara Peters
Smart Wigs Not a Smart Idea

12|5|13   |   3:01   |   46 comments


Sony is seeking a patent for wigs that contain computing devices.
Tom Nolle
Cloud in the Wild

12|4|13   |   02:23   |   15 comments


On a recent African trip I saw examples of the value of the cloud in developing nations, for educational and community development programs. We could build on this, but not only in developing economies, because these same programs are often under-supported even in first-world countries.
E2 Editors
SPONSORED: Is Malware Evading Your IPS?

11|18|13   |   03:16   |   4 comments


Intrusion prevention software is supposed to detect and block malware intrusions, but clever malware authors can evade your IPS in these five main ways.
Sara Peters
Where Have All the Mentors Gone?

9|27|13   |   3:15   |   38 comments


A good professional mentor can change your life for the better... but where do you find one?
Tom Nolle
SDN Wars & You Could Win

9|17|13   |   2:10   |   5 comments


VMware's debate with Cisco on SDN might finally create a fusion between an SDN view that's all about software and another that's all about network equipment. That would be good for every enterprise considering the cloud and SDN.
Ivan Schneider
The Future of the Smart Watch

9|12|13   |   3:19   |   39 comments


Wearing a bulky, oversized watch is good training for the next phase in wristwatches: the Internet-enabled, connected watch. Why the smartphone-tethered connected watch makes sense, plus Ivan demos an entirely new concept for the "smart watch."
Tom Nolle
Cutting Your Cloud Storage Costs

9|4|13   |   2:06   |   3 comments


Cloud storage costs are determined primarily by the rate at which files are changed and the possibility of concurrent access/update. If you can structure your storage use to optimize these factors you can cut costs, perhaps to zero.
Sara Peters
Do CIOs Need an IT Background?

8|29|13   |   2:11   |   23 comments


Most of the CIOs interviewed in the How to Become a CIO series did not start their careers as IT professionals. So is an IT background essential?
Ivan Schneider
The Internet Loves Birthdays

8|27|13   |   3:25   |   69 comments


The Internet has evolved into a machine for drumming up a chorus of "Happy Birthday" messages, from family, friends, friends of friends who you added on Facebook, random people that you circled on G+, and increasingly, automated bots. Enough already.